FMCG MARKETING FOR YOUR TEAM
It is called fast moving for a reason. But haven’t you ever wondered if you could go any faster? At HDT, we specialize at creating a demand for your product and have them flying off shelves faster than you’d reckon.
What's keeping you up at night?
Lack of Insightful Research
The market, consumer’s needs, and trends can all change due to the existing dynamism. Sitting on information or choosing not to gather information at all can lead to opportunities being missing out.
Your brand does not have a voice
A major limitation that plagues FMCG companies is the lack of voice they have in the industry. Due to freedom of speech and expression, brands are vulnerable against the voices that throw them on a bad light.
Untracked ROI of marketing
In order to create a market for your FMCG products, extensive awareness needs to be created, and this happens through a variety of mediums. Monitoring performance and ROI of each of these channels simultaneously can be exhaustive.
WHAT YOU WILL LOVE about HDT
Our commitment combined with deep expertise to constantly engage with FMCG companies and offering relevant solutions and strategic insights that will stand the test of time.
Branding and Packaging
It is often said that effective brand design is the only way to fight parity on the retail shelf. When it comes to FMCG products packaging is a critical component in shaping a potential consumer’s mind, creating the vital first impression. We at HDT put ourselves in the buyer’s shoes and come up with creative designs for packaging that people will catch at the blink of an eye.
With growing digitization, it is essential for FMCG companies to adopt a different strategy to combat the challenges that comes with the dominating presence of e-commerce. At HDT, we create more options to reach-out and engage with our target audience, at the time of decision-making.
Through sentiment analysis, it is our endeavor to extract subjective information that will enable businesses and understand the social sentiment of their brand, product or service while monitoring online conversations. The analysis comprises of subjective impressions, opinions generated, product reviews keeping positive and negative aspects in mind through market research.
Through our creative and innovative approach we engage in the process of launching a product, that involves right from its inception to planning the marketing campaigns and launch of the products. HDT, by all means necessary will aim the spotlight right on you.
The objective is to foster better engagement and handling of relationships along with the idea of building your brand acceptance. At HDT, our community management strategy involves creating a sense of personal touch by showing how the brand cares for its customers through prompt communication.
Through influencer marketing, we offer brands the potential to unify their marketing, PR, sales, product, digital marketing, and social media through powerful and relevant relationship-based communication. At HDT, we believe in tapping in this opportunity and maximizing the potential to ensure better ROI.